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Lina Mohamadi, UX Researcher

UX Researcher & Product Designer

Uncover. Connect. Design.

I uncover root causes, connect perspectives, and translate research into clear product direction, helping teams build products grounded in evidence rather than assumption.

The best design starts with the right problem.

Understanding Complexity Connecting the Dots Research Before Assumptions Systems Thinking Human-Centered Design Evidence Over Opinions Designing for Clarity Understanding Complexity Connecting the Dots Research Before Assumptions Systems Thinking Human-Centered Design Evidence Over Opinions Designing for Clarity

I enjoy making sense
of complexity.

I didn't start my career in UX.

For more than a decade, I worked in industrial design and product development, collaborating with engineers, manufacturers, and cross-functional teams to bring products from concept to production. That experience taught me to see products as systems, where technology, people, and processes continuously influence one another.

Good design starts with understanding the system, not just the screen.

Moving into UX Research didn't feel like changing disciplines. It felt like applying the same systems thinking to a different material: digital products instead of physical ones. I became interested in how people make sense of complexity, how they make decisions, and how thoughtful design can reduce uncertainty.

That shift also pulled me closer to the decisions around the research, not just the research itself. I started paying attention to product direction, to what stakeholders needed to align on, and to how user needs and business goals often pull in different directions at once. Evidence became less about proving a point and more about giving teams enough clarity to decide with confidence.

Research only creates value when it shapes what a team prioritizes and builds next.

Today, I research how people work with complex, often AI-driven products, uncover patterns in behavior and trust, and transform research into structures that help teams prioritize, align, and design with greater clarity and confidence.

Whether I'm evaluating an enterprise platform, improving a research workflow, or designing for complex product ecosystems, I'm driven by the same question:

How can complexity become something people can confidently use?

Currently
UX Researcher
Part-time · TeamViewer
Göppingen, Germany
Core Traits
  • Problem Solver
  • Curious Learner
  • Systems Thinker
  • Collaborative
Education
M.Sc. UX Management & Design
PFH Private Hochschule · 2025–
B.A. Industrial Design
Alzahra University · Tehran
Languages
EnglishC1
GermanC1
PersianNative

What I bring.

Finding the questions worth answering
User Interviews
+
Listening for what people don't say directly.
Survey Design
+
Turning opinions into structured, comparable data.
Research Synthesis
+
Turning scattered evidence into clear product decisions.
Usability Testing
+
Watching where real behavior breaks from expectation.
Journey Mapping
+
Visualizing the full arc of a user's experience.
Mixed-Methods Research
+
Combining signals so no single metric misleads.
Designing research that scales across teams
Research Operations
+
Building the infrastructure research runs on.
Enterprise User Research
+
Studying complex workflows inside complex organizations.
Stakeholder Workshops
+
Aligning teams around what users actually need.
Knowledge Management
+
Making past research findable and reusable.
Decision Support Systems
+
Turning evidence into something teams can act on.
Organizational UX Maturity
+
Helping teams build research into how they work.
Evaluating AI the way people actually experience it
AI Product Evaluation
+
Testing whether AI features hold up under real use.
Prompt Design & Optimization
+
Shaping how AI responds through deliberate language.
AI Agent Evaluation
+
Assessing reliability, not just capability.
Trust & Transparency Evaluation
+
Measuring whether people believe what AI tells them.
AI-assisted Research
+
Using AI to accelerate analysis without replacing judgment.
AI Response Evaluation
+
Checking accuracy where confidence can outpace correctness.
Turning complexity into understandable experiences
Information Architecture
+
Organizing complexity into meaningful structures.
Interaction Design
+
Designing intuitive user flows.
Rapid Concept Exploration
+
Using sketches and prototypes to think before building.
Prototype Validation
+
Testing interaction ideas before implementation.
Iterative Refinement
+
Improving interfaces through continuous feedback.
Accessibility by Design
+
Creating experiences usable by everyone.
Seeing products as connected systems
Systems Analysis
+
Understanding relationships instead of isolated screens.
Workflow Design
+
Mapping complete user journeys across products.
Service Blueprinting
+
Connecting users, teams, and technology.
Decision-Support Design
+
Helping people make informed choices.
Strategic Thinking
+
Balancing user value with business goals.
Scalable Frameworks
+
Designing solutions that grow with products and organizations.

Tools I Reach For.

The tools change depending on the project. The thinking and process stay consistent.

View the toolkit
01
Design
Figma
FigJam
Miro
Sketch
Dovetail
PhotoshopPs
SolidWorksS

From discovery and synthesis to information architecture, interaction design, wireframing, and interactive prototyping.

02
Documentation & Collaboration
Confluence
Jira
NotionN
MS Office

Organizing research, documenting decisions, managing projects, collaborating across teams, and communicating insights throughout the product development process.

03
AI Workflow
Gemini
Copilot
ChatGPT
Claude
Lovable

Applying AI across research synthesis, concept exploration, documentation, interaction design, and rapid functional prototyping. AI accelerates execution while product thinking, design decisions, and evaluation remain human.

Professional
journey.

UX Research Intern
TeamViewer
Full-time · Göppingen, Germany · Mar – May 2026

Evaluated an AI-powered research tool for reliability and evidence quality, then improved its configuration to make insights more traceable for product teams.

AI Product Evaluation Research Quality Internal Tools
  • Evaluated an AI-supported research system through structured scenario-based testing, assessing source grounding, knowledge boundary acknowledgment, response transparency, and retrieval reliability across realistic research workflows
  • Iteratively refined the system's prompt architecture to address reliability risks, improve evidence traceability, and reduce unsupported conclusions in AI-generated responses
  • Designed knowledge access structures and organizational frameworks to improve how UX research insights were stored, retrieved, and reused across teams
  • Developed evaluation scenarios and assessment criteria to test AI system behavior across representative research tasks, covering response reliability, source attribution, and knowledge boundary handling
  • Designed structured analysis frameworks for recurring community feedback, defining reporting logic for standardized monthly and quarterly research reports
  • Defined reporting principles covering trend identification, key takeaway extraction, and insight organization to make the research process more consistent and repeatable
  • Structured recurring feedback into reusable research artifacts, enabling patterns to be tracked over time and shared across the organization
Design & Product Development Specialist
Kharazmi Industry Development Co.
Full-time · Tehran, Iran · Jul 2020 – Mar 2025

Led cross-functional product development for automotive components, aligning design, engineering, and production teams from concept to manufacturing.

Cross-functional Systems Thinking Product Development
  • Led cross-functional coordination across design, engineering, and production teams for automotive component development
  • Introduced visual process mapping to reduce coordination friction between functions
  • Managed full product development handoff, bridging design intent with engineering feasibility and production constraints
Industrial Designer
Kharazmi Industry Development Co.
Full-time · Tehran, Iran · Nov 2012 – Jul 2020

Designed automotive mechanical components from concept through technical documentation, collaborating with engineers and production teams throughout.

Industrial Design Manufacturing Product Design
  • Designed 3D CAD models and technical documentation in SolidWorks for automotive mechanical components
  • Collaborated with engineers and production teams to deliver functional, manufacturable components

UX Case Studies

A selection of projects where research, systems thinking, and design come together to solve real problems.

Let's work together.

I'm currently seeking full-time UX Research and Product Design opportunities in Germany and across Europe. If you're building products that solve complex problems through thoughtful research and human-centered design, let's talk.

/ UX Measurement Framework ← All work
Unified UX Measurement Framework case study header
Unified UX Measurement Framework Interactive Mockup Preview
Prototype Status Exploratory Interactive Prototype
Purpose Created to communicate the framework's interaction behavior, information hierarchy, and decision-support logic.
Confidentiality All software names, scores, metric values, product labels, and examples are fictional and created solely for demonstration purposes. They do not represent real company data.
Open Interactive Prototype
Open in new Tab · Interactive HTML Prototype

The Evidence Already Existed

The organization did not have a UX data problem. It had an interpretation problem.

Product teams already worked with established UX evidence, including survey metrics, behavioral metrics, and expert evaluations. These signals were valuable and were intended to remain unchanged — each metric already had its own purpose, calculation method, benchmark logic, and detailed scorecard.

1No Overall Picture
Stakeholders had no single view of overall UX quality for a feature or task.
2Fragmented Across Views
Different metrics followed different interpretation patterns, and relationships had to be identified manually.
3Inconsistent Comparison
Comparing results across features, releases, and time periods was inconsistent from one review to the next.
4Confidence Went Uncommunicated
Confidence in the available evidence was never communicated through one shared model.
5Conflicts Could Disappear
Outcomes like high task success paired with low satisfaction could vanish when metrics were reviewed independently instead of together.
The challenge was not collecting more evidence. It was creating one consistent and explainable way to interpret the evidence that already existed.

From Separate Scorecards to One Interpretation System

The framework was designed as a shared layer above existing UX metrics, not as a replacement for them.

The concept introduced one reusable interpretation system that connects existing survey, behavioral, and expert evidence while preserving the detail and context of each source.

The framework adds a structured summary layer that helps stakeholders understand:

Overall UX quality
Supporting evidence
Data confidence
Conflicting signals
Changes across time periods
Areas needing investigation

The detailed scorecards remain the primary evidence layer. The unified framework acts as the interpretation and decision-support layer above them.

Existing metrics remain intact. The framework changes how their meaning is connected, compared, and communicated.
Survey Metrics Behavioral Metrics Expert Evaluations 01 Shared Interpretation Layer 02 Aggregation & Confidence 03 Comparison & Conflict Visibility Stakeholder Decision Support

The framework connects fragmented UX evidence without compressing every signal into one oversimplified score.

Three Sketches, One Shift in Thinking

The concept evolved through three stages.

The initial focus was understanding the existing measurement ecosystem. It then shifted toward connecting evidence through a shared interpretation layer, before finally defining the information hierarchy required for stakeholder decision-making.

Stage 01 · Problem Mapping

Understanding where interpretation became difficult

The first sketch mapped the current UX measurement landscape.

Survey metrics, behavioral metrics, and expert evaluations already existed, but they were presented separately. The exercise made the central problem visible: stakeholders had to manually connect multiple signals before reaching a conclusion.

Handwritten sketch mapping the existing UX measurement landscape

Mapping separate evidence sources, manual interpretation effort, missing confidence visibility, and limited trend comparison.

Stage 02 · Framework Concept

Connecting evidence without replacing it

The second sketch explored how existing UX signals could feed into one overall interpretation layer.

The concept introduced an overall UX summary, confidence visibility, comparison insights, conflict detection, AI-supported interpretation, and access to detailed evidence.

This was the point where the project shifted from designing a scorecard to defining a reusable evaluation framework.

Handwritten sketch exploring a shared interpretation layer concept

Exploring how survey, behavioral, and expert signals could contribute to one transparent interpretation system.

Stage 03 · Information Architecture

Structuring the framework around stakeholder questions

The third sketch translated the framework concept into an initial information hierarchy.

The layout prioritized the questions stakeholders needed to answer first:

  • What is the current UX quality?
  • Has it improved or declined?
  • How reliable is the conclusion?
  • Which evidence supports it?
  • Where do signals conflict?
  • What detail should be investigated next?
Handwritten sketch structuring the overall UX summary information hierarchy

Testing the hierarchy of summary, confidence, evidence sources, comparison, and detailed interpretation before visual design.

Defining the Framework Before the Interface

Before any interface was designed, the evaluation framework itself had to be defined. A detailed specification established how existing UX evidence should be aggregated, interpreted, compared, and communicated consistently across products. This document became the foundation for every design and implementation decision that followed.

50+
Page Specification
01Define the Aggregation Scope
02Define Aggregation Philosophy & Weighting Model
03Define Normalization Model
04Define Display Rules for Non-Aggregated Signals
05Technical Aggregation & Recalculation Implementation
06Transparency & Explainability Layer

Exploring the Interaction Model

Once the framework logic was defined, I translated it into an interaction model through parallel sketching and low-fidelity exploration.

The goal was to test how stakeholders could move from an overall UX assessment to confidence, conflicting signals, metric-level evidence, and comparison over time without losing context.

These explorations helped define the page hierarchy, expandable scorecards, evidence relationships, and progressive disclosure before the concept was developed into an interactive prototype.

Low Fidelity Exploration
Hand-drawn wireframe sketch of the File Transfer overview and Data Confidence detail Hand-drawn wireframe sketch of Behavioral Metrics, Expert Evaluation, and Comparison Insights
Testing the overall structure, evidence hierarchy, and interaction flow.
Structural Refinement
Low-fidelity wireframe of the File Transfer scorecard with structural annotations
Translating the framework into a clearer screen structure and reusable interaction patterns.

Testing the Framework Before Development

The low-fidelity interaction model was developed into a complete interactive prototype to test the framework as a connected experience rather than as a set of isolated screens.

The prototype was first generated rapidly to accelerate exploration, then reviewed and refined in Figma. I adjusted the information hierarchy, interaction states, visual structure, and component behavior so the result reflected the framework requirements rather than the limitations of the initial AI-generated version.

It was used to evaluate:

  • the transition from summary to supporting evidence
  • confidence and conflict visibility
  • collapsed and expanded metric states
  • comparison between time periods
  • navigation across different levels of detail

The refined prototype became the shared reference for stakeholder discussions and engineering implementation.

Rapid prototype overview showing the overall UX grade, AI summary, and data confidence

Overview — overall UX grade, AI summary, and data confidence at a glance.

Comparison Insights expanded, showing metric changes between May and June
Comparison Insights expanded — change between time periods.
Signal Conflict Detected panel expanded with interpretation and recommendation
Signal Conflict expanded — contradicting evidence stays visible.
Data Confidence Details panel showing sample size, recency, and coverage per metric type
Data Confidence Details — supporting evidence behind each grade.
UEQ Dimensions metric detail panel showing Desirability, Usability, and Utility
Metric-level detail — drilling into a single evidence source.
View Interactive Prototype

From Prototype to Implementation

The refined interactive prototype became the foundation for implementation.

Throughout development, I worked closely with the developer to review and improve interaction details, information hierarchy, edge cases, confidence behavior, comparison logic, and component consistency.

The implemented experience continued to evolve through iterative design reviews and refinement during development.

The final production interface contains proprietary TeamViewer data and internal product information and cannot be shown publicly.
The prototype presented in this case study represents the validated design direction provided for implementation.

The principles behind the framework

01
Reuse Existing Metrics
Build on established survey, behavioral, and expert evaluation methods rather than replacing them.
02
Interpret Rather Than Replace
Add a shared interpretation layer while preserving the purpose and detail of each scorecard.
03
Keep Evidence Accessible
Allow stakeholders to move from the overall assessment to the evidence behind it.
04
Preserve Conflicting Signals
Keep contradictions visible instead of hiding them within an average score.
05
Make the Logic Explainable
Communicate how evidence contributes to the overall interpretation.
06
Separate Confidence from Quality
Show how complete and reliable the evidence is without confusing confidence with UX performance.
07
Use Progressive Disclosure
Present the most decision-relevant information first and reveal supporting detail when needed.
08
Design for Decisions
Help stakeholders understand what changed, why it matters, and where further attention is required.

From separate scorecards to a reusable decision-support system

Rather than introducing new UX metrics, the framework changes how existing survey, behavioral, and expert evidence is structured, connected, interpreted, and communicated.

It provides one shared model for understanding UX quality while preserving the context, confidence, and detail behind each conclusion.

01
Consistent Scorecard Structure
Survey, behavioral, and expert evidence follow one shared presentation and interpretation pattern.
02
Unified Interpretation
Different UX signals can be understood together through one structured summary instead of being reviewed in isolation.
03
Transparent Confidence and Aggregation
Confidence levels and aggregation logic remain visible rather than behaving like a black box.
04
Visible Conflicting Signals
Contradictory outcomes remain visible, helping stakeholders understand nuance instead of relying on an oversimplified score.
05
Consistent Comparison Over Time
The same structure and interpretation rules support comparison across releases and time periods.
06
Reduced Manual Interpretation
Stakeholders can move from the overall assessment to supporting evidence without manually combining results from separate scorecards.
07
Scalable Evaluation Foundation
The framework provides a reusable foundation that can evolve as additional metrics, scorecards, and evaluation needs are introduced.

What this project was actually about

The project began as a challenge around presenting UX metrics more clearly. As the work progressed, it became clear that the deeper problem was not visualization, but interpretation.

The organization already had established survey metrics, behavioral evidence, expert evaluations, and detailed scorecards. What was missing was a shared way to connect these signals, communicate confidence, preserve contradictions, and compare UX quality consistently over time.

The most important design challenge was balancing simplicity with transparency. The framework needed to support quick stakeholder understanding without hiding evidence, uncertainty, conflicting results, or data limitations.

This shifted the work from designing a dashboard to defining a reusable evaluation system, including its interpretation model, information architecture, interaction behavior, confidence logic, comparison rules, and implementation specifications.

The value was never in creating more UX metrics. It was in helping people interpret the ones they already had.
/Reliable Copilot Agent for UX Research← All work
Enterprise AI UX Research · TeamViewer Internship

Designing Reliable AI Access to UX Research Knowledge

Evaluating and improving a Microsoft Copilot Agent through structured scenario testing, prompt architecture refinement, source grounding, and knowledge-boundary design.

Role
UX Research Intern
Context
Enterprise B2B Software
Duration
March–May 2026
Methods
Scenario-Based Evaluation · Prompt Analysis · Response Review
Output
Refined Prompt Architecture · Evaluation Framework · Reliability Recommendations
Company
TeamViewer

Due to confidentiality, internal prompts, proprietary research content, product-specific examples, and company data have been generalized.

From research question to grounded answer.

The agent needed to do more than retrieve information. It needed to distinguish supported knowledge from missing evidence, preserve traceability to original research sources, and communicate limitations without creating false confidence.

Stakeholder Question
A stakeholder asks a question about existing UX research
📚
Research Knowledge Base
The internal repository of documented UX research
🔎
Copilot Agent Retrieval
The agent searches for relevant supporting material
Evidence Check
Retrieved content is checked against what it can actually support
🔗
Source-Grounded Response
The answer is structured with traceable references
Knowledge Boundary Acknowledgment
The agent states explicitly when evidence is insufficient
User Decision
The stakeholder can verify and continue investigation

The problem was not access to AI. It was whether the Copilot Agent could be trusted.

The organization already had a large internal repository of UX research. The challenge was helping employees retrieve useful evidence through a Copilot Agent without creating false confidence.

The agent could generate fluent responses even when the supporting evidence was incomplete, weak, or absent. This created a risk that interpretation would be mistaken for documented research.

The design challenge was therefore not only improving retrieval speed. It was defining how the agent should search, cite, summarize, communicate uncertainty, and acknowledge when the repository could not support an answer.

Existing Opportunity
  • Faster access to UX research
  • Reduced dependence on long reports
  • Better reuse of existing knowledge
  • Cross-team accessibility
Reliability Risks
  • Unsupported conclusions
  • Missing or unclear source references
  • Overconfident answers
  • Failure to acknowledge knowledge gaps
  • Inconsistent response behavior
The design challenge was to make speed and accessibility possible without sacrificing evidence quality, transparency, or trust.

A reliability flow for evidence access.

I structured the interaction flow so that the Copilot Agent moved from user question to evidence retrieval, source verification, synthesis, citation, and knowledge-boundary handling. The objective was to make every answer traceable to available internal research.

User Question
A stakeholder asks the Copilot Agent about existing UX research
🔎
Query Interpretation
The agent parses intent and scope before searching the repository
🗄
Knowledge Retrieval
The agent searches the internal documentation repository for relevant, validated findings
Evidence Check
The source-grounded prompt architecture checks available evidence before use
📝
Grounded Structuring
The agent structures a response only from verified source material
🔗
Source Referencing
Every response references a traceable internal source
Knowledge-Boundary Response
When evidence is missing, the agent acknowledges that limit explicitly instead of guessing
Reliable behavior includes knowing when not to answer.

Building reliability through five iterative activities.

01
Understanding the research repository
Reviewed the structure, content types, and limitations of the internal UX research knowledge base available to the agent.
02
Designing the agent's prompt architecture
Defined how the Copilot Agent should retrieve evidence, prioritize sources, structure responses, and avoid unsupported interpretation.
03
Creating evaluation scenarios
Developed seven scenarios covering evidence-rich questions, ambiguous requests, conflicting information, retrieval challenges, and missing evidence.
04
Evaluating agent responses
Assessed response grounding, source traceability, interpretation quality, uncertainty communication, and knowledge-boundary behavior.
05
Iterating the Copilot Agent
Refined the prompt architecture and response logic based on observed failures, edge cases, and reliability gaps.

Reliability was evaluated across the entire response.

Every scenario response was reviewed against the same six dimensions, so that reliability was judged as an interaction quality rather than a single pass-or-fail check.

Grounding
Was the answer supported by available research evidence?
Source Traceability
Could the supporting evidence be located and reviewed?
Knowledge-Boundary Awareness
Did the agent acknowledge when the knowledge base did not contain enough information?
Inference Control
Did the agent avoid presenting assumptions or interpretations as established findings?
Response Relevance
Did the answer directly address the stakeholder's question without unnecessary expansion?
Consistency
Did similar evidence conditions produce similar response behavior?

Copilot Agent reliability had to be designed into the interaction.

The project treated reliability as an interaction and system-design challenge. The underlying language model could generate fluent answers, but the Copilot Agent still required explicit rules for retrieval, evidence use, citation, uncertainty, and non-answer behavior.

The agent's reliability depended on how its instructions, source hierarchy, response structure, and knowledge-boundary logic were designed. The metrics below are evaluation evidence from the seven structured Copilot Agent scenarios, not general system statistics.

7
Structured evaluation scenarios run against the Copilot Agent
14
Supporting sources cited across 6 of the 7 evaluation scenarios
1
Scenario with no supporting evidence, correctly acknowledged as a knowledge boundary
v1.3
Prompt architecture refined from version 1.2 to version 1.3 during evaluation

Key reliability decisions in the Copilot Agent.

Retrieval before interpretation
The Copilot Agent was instructed to retrieve and verify available evidence before generating conclusions.
Source hierarchy and traceability
Primary synthesis documents were prioritized, while secondary interview sources were used for supporting context.
Explicit knowledge-boundary acknowledgment
When no supporting evidence existed, the agent was required to state that limitation instead of generating a plausible answer.
Structured response format
Responses separated evidence, interpretation, sources, and limitations to reduce ambiguity.
Useful synthesis without overclaiming
The agent could summarize patterns, but conclusions had to remain connected to the retrieved evidence.

From helpful-sounding answers to evidence-aware behavior.

Evaluation findings were translated into a revised prompt architecture, refined from version 1.2 to version 1.3. The change was in the design logic of the instructions, not in any reproduced prompt text.

Before · v1.2
  • Answers optimized mainly for completeness
  • Sources could be weakly connected to specific claims
  • Missing evidence could lead to broad inference
  • Response structure was less consistent
  • Knowledge boundaries were not always explicit
After · v1.3
  • Evidence requirements made more explicit
  • Source references connected more clearly to the response
  • Unsupported conclusions constrained
  • Missing knowledge acknowledged directly
  • Answer structure made more repeatable

How the refined agent changed the research access model.

The Copilot Agent created a clearer entry point into the internal research repository. Instead of searching across separate documents manually, stakeholders could ask a question and receive a structured, source-linked response with limitations left visible.

Before
  • Stakeholder searches several reports
  • Interprets findings independently
  • Checks context manually
  • May miss relevant evidence
After
  • Stakeholder asks a focused question
  • Agent retrieves relevant research evidence
  • Answer includes supporting sources
  • Limitations remain visible
  • Stakeholder can verify and continue investigation
This describes the intended and observed workflow change within the evaluated scenarios, not a measured organization-wide adoption outcome.

Copilot Agent trade-offs that required careful design.

Fluency versus evidence fidelity
A more fluent answer was not always a more reliable answer.
Helpful interpretation versus unsupported inference
The agent needed to provide useful synthesis without going beyond the available research.
Answering versus acknowledging missing evidence
A transparent non-answer was sometimes more valuable than a confident response.
Broad retrieval versus source precision
Retrieving more content increased coverage but could reduce relevance and traceability.

What the project produced.

A structured evaluation approach for agent reliability
Seven test scenarios covering different evidence conditions
A documented set of response failure patterns
A refined prompt architecture, from version 1.2 to version 1.3
Clearer source-grounding requirements
Defined behavior for missing or insufficient evidence
Design recommendations for trustworthy research knowledge access
A foundation for further research on credibility and use

Labeled here as potential or expected value, not measured business impact.

Faster access to existing research
More traceable use of research evidence
Reduced risk of unsupported AI-generated conclusions
More consistent handling of knowledge gaps
Stronger support for research-informed discussions

From agent behavior to user trust.

🔗
Source-Grounded Answers
+
👁
Visible Evidence
+
Clear Knowledge Boundaries
+
🔁
Consistent Limitation Handling
+
🔍
User Verification
Perceived Reliability
Credibility
Appropriate Trust and Use

The project suggested that these behaviors may shape whether users perceive the agent as credible and decide to rely on it.

Why this became a research question.

The practical project focused on how the Copilot Agent behaved. It revealed a deeper question: how do users perceive an AI agent that explicitly acknowledges the limits of its knowledge?

This observation later became the basis for my academic thesis research on user perceptions of knowledge-boundary acknowledgment in AI-supported knowledge systems.

Master's Thesis
User Perceptions of Knowledge-Boundary Acknowledgment in AI-Supported Knowledge Systems
The project studied the Copilot Agent. The thesis studies the human perception of one specific behavior that agent was designed to exhibit. This distinction matters: engineering reliability is a design problem. Understanding how users perceive that reliability is a research problem.

What this project was actually about.

This project was not simply about writing prompts or building a chatbot. It was about designing the behavior of a Copilot Agent that people could use to navigate internal UX research responsibly.

The central challenge was balancing usefulness with epistemic honesty. The agent needed to provide concise, actionable answers while remaining traceable to evidence and transparent about what the repository could not support.

The final result was a refined Copilot Agent framework with clearer retrieval logic, stronger source grounding, structured response behavior, and explicit handling of missing evidence.

Knowledge becomes strategically valuable only when people can access it with confidence, and act on it without wondering whether the answer was invented.

The full report documents the research context, evaluation method, scenario design, prompt iterations, findings, and limitations in greater detail.

Read the Full Academic Report
/Startklar← All work

Startklar

03 / 18

Existing tools are either too broad, or too narrow.

I explored existing apps and services for international students and newcomers in Germany to uncover gaps in usability, tone, and feature focus, and to define what an effective, student-centered onboarding experience could look like.

Ankommen App
Law · rights · work · daily life
01
Strengths

Free, official, comprehensive, suitable for newcomers.

Weaknesses

Fragmented across regions, mostly in German, complex UX.

Opportunity

A student-specific experience with checklists for registration, bank account, insurance.

Expatrio
Bank accounts · residence permits
02
Strengths

Comprehensive financial and insurance services, easier digital setup.

Weaknesses

Narrow focus on legal setup, commercial rather than supportive tone.

Opportunity

Expand beyond finance into a friendlier, student-oriented tone.

Studierendenwerk
Law · rights · work · daily life
03
Strengths

Official and directly connected to universities.

Weaknesses

Fragmented across regions, mostly German, complex experience.

Opportunity

Unified, simplified, translated information for international students.

04 / 18

How well existing apps meet international students’ core needs.

I evaluated how well current apps deliver key outcomes international students need (clarity, guidance, momentum). Instead of listing features, I measured coverage and quality for each outcome.

Outcome / NeedAnkommenExpatrioStudierendenwerk
Multilingual guidance Good

Clear multilingual content in English, Arabic, and others

Partial

English only

Partial

English only

Guided flow that prevents bottlenecks None

Static information

None

Focuses on financial products

None

Fragmented info by topic

Student-specific focus None

General newcomer guidance

Partial

Finance only

Partial

Fragmented — covers housing and enrollment in some regions but inconsistent overall

Localized, trustworthy instructions (city-specific, up-to-date) None

Provides general national info

None

National-level info

Partial

Local only — each local Studierendenwerk publishes separate info; varies in quality and accuracy

Actionable reminders & follow-ups None None None
Guidance on what’s next (sense of completion) None None None
06 / 18

What 38 survey responses made obvious.

The survey collected both quantitative ratings and open feedback from international students. Below is a selection of the main findings, visualized to highlight the most critical challenges, sources of information, and feature priorities.

Biggest Challenges After Arrival
50%Registration
Residence Registration50%
Bank Account25%
Health Insurance15%
University Enrollment10%
Feelings During Onboarding
65%Stressful
Stressful65%
Confusing25%
In Control10%
Source of Information
45%Friends
Friends45%
Social Media27%
Official Websites18%
Other10%
Feature Priorities (Startklar)
50403020100
40%
30%
20%
18%
15%
12%
Smart reminders & deadlines
Step-by-step guidance
Translations
Localized city tips
Document templates
Calendar sync
  • Unclear steps and missing guidance were the top frustration across all respondents.
  • 65% described their onboarding as stressful, while only 10% felt in control.
  • Students relied more on peers and social media than on official sources.
  • Strong demand emerged for a clear, reliable onboarding tool.
  • Reminders, ordered steps, and simple explanations ranked as the most desired features.
  • High daily-use intention suggests strong adoption potential.
07 / 18

Numbers said what. Interviews said why.

To complement the survey data, I conducted four semi-structured interviews with recently arrived international students. These conversations revealed emotional and practical struggles that numbers alone couldn't show.

Four interview participant summaries with quotes and demographics
Design Implication

Students don't just need a checklist. They need contextual guidance: required documents, the order of dependencies, and what happens if a step is missed.

05 / 18

Competitive Review Insights.

Seven takeaways from the review shaped where Startklar's onboarding experience could set itself apart. Tap to read them.

  • Students need clarity, not just information; they want to see what to do next without getting lost in text.
  • Multilingual access and inclusive wording are critical for understanding bureaucratic content.
  • Visual cues like icons, progress bars, and hierarchy help reduce stress and improve navigation.
  • A friendly, encouraging tone builds trust and lowers anxiety compared to formal or corporate language.
  • Personalization and reminders make students feel supported and in control of their progress.
  • Existing tools are either too broad for all newcomers or too narrow, like finance-only, leaving a gap for a truly student-focused onboarding solution.
  • None of the current apps provide step-by-step checklists, reminders, or progress tracking to guide students through interdependent tasks.
08 / 18

Meet Sara, the student everything was designed around.

Interview and survey patterns converged into one primary persona, used to keep every design decision grounded in a real, specific person rather than an abstract user.

What Sara needs to get done.

Framed as Jobs-to-be-Done: Sara's situations, motivations, and the outcomes the product needs to deliver for her.

Job Story 01"When I face unclear rules, I want one reliable checklist so that I don't waste time in queues."
Job Story 02"When I arrive in Germany, I want to know which step comes first so that I don't miss deadlines."
Job Story 03"When I prepare documents for an appointment, I want to see clear examples and translations so that I don't make costly mistakes."
Job Story 04"When I'm stressed about delays, I want reminders and guidance so that I feel in control and can continue my studies without fear."
09 / 18

Empathy map for Sara.

Translating interview and survey data into what Sara sees, does, hears, thinks, and feels, to separate her surface frustrations from what she actually needed.

Empathy map for Sara across Seeing, Doing, Thinking and Feeling, Hearing, Pains, and Gains
10 / 18

Customer journey map for Sara.

Mapping Sara's journey from preparing to leave her home country to settling into studies revealed how interconnected each bureaucratic step is. A single delay, such as waiting for an appointment, cascades through all following steps, amplifying stress and uncertainty.

Customer journey map for Sara across Before Flight, Arrival in Germany, First Week, and Settlement and Studies
11 / 18

One blocked step, and the rest collapse.

Sara's experience shows a critical dependency chain: when one step is delayed, all following steps collapse. This domino effect leaves students stuck, anxious, and unable to proceed with their daily life.

Dependency Chain of Bureaucratic Steps
Dependency chain: arrival in Germany leads to delayed bank account, blocked health insurance, postponed enrollment, missing student ID, no access to services, and stress

The storyboard visualizes Sara's journey, from hopeful arrival to feeling stuck in paperwork.

Six-panel storyboard: arrival with hope, unexpected rules, waiting in frustration, bank rejection, wrong account type, feeling stuck

Delays and unclear rules create a domino effect. Students feel stressed and isolated when they cannot progress independently.

12 / 18

Research Synthesis & Design Direction.

Order defines progress

Students don't fail because they are unmotivated, but because the bureaucratic steps are highly interdependent. Missing one step creates a chain of consequences that blocks others.

Information is scattered and unreliable

Students rely on fragmented sources like Telegram groups, informal advice, or vague official instructions. This patchwork of information fuels confusion and repeated mistakes.

Banking and payment restrictions amplify risks

Beyond everyday confusion, some students face extra barriers like sanctions, cash-only workarounds, and bank rejections, making already fragile timelines even more stressful.

Emotional load is as heavy as the tasks

Students arrive hopeful but quickly feel isolated, anxious, and unsupported. The uncertainty drains their focus and energy for academic life.

What students really need is structure

The issue isn't motivation; it's the absence of a clear roadmap. Students need a dependable, step-by-step guide rather than scattered encouragement.

Guidance is inconsistent across institutions

Each city and university follows its own procedures. What works in one place can easily fail elsewhere, leaving newcomers lost between systems.

Simplicity reduces cognitive load

Since students were already overloaded with information, each iteration removed complexity instead of adding it. The goal became the lightest possible interface, so users could act without having to think.

Structuring the Experience

Translating research insights into a clear product structure and two complementary navigation paths.

13 / 18

Startklar sequences bureaucratic tasks by real dependencies and gives a browsable, trusted knowledge base, so students always know the next step.

Hybrid Structure

To address the tension between sequential bureaucratic steps and the need for quick reference, I designed a hybrid navigation model.

Explore Mode

A topic library for browsing by category (Banking, Housing, SIM, Community). Each topic page may reference related guided steps, but it never replaces them, so users can explore freely without losing the structured flow.

Guide Mode

A linear timeline that keeps dependent tasks in the correct order. Later steps remain locked until prerequisites are complete. Each guided step opens a structured micro-flow with documents, appointments, and completion tracking.

Flowchart showing Explore Mode topic browsing and Guide Mode locked linear timeline from arrival through residence permit
14 / 18

Entry & mode selection.

Entry Flow

After signing in, students choose between Guide Mode and Explore Mode, depending on how far they are in their onboarding journey.

Guide Mode

Students indicate which steps they've already completed. The timeline automatically jumps to their current position, while later steps stay visible but locked. Each guided step opens a structured micro-flow with documents, appointments, and completion tracking.

Explore Mode

A topic library for browsing by category (Banking, Housing, SIM, Community). Each topic page may reference related guided steps, but it never replaces them, ensuring users can explore freely without losing the structured flow.

This flow reduces confusion and prevents missed bureaucratic steps by locking later tasks until prerequisites are completed.

User flow diagram from landing page through sign up or login, mode selection, explore mode browsing, and guide mode timeline entry
15 / 18

Guide mode micro-flow: bank account example.

Consistency across steps

The Bank Account flow demonstrates the app's logic and interaction consistency.

Short intro modal with "Start" or "Get PDF" Sub-steps to gather documents or book appointments Notes can be added anytime, saved in Profile

Once a step is completed, it unlocks the next one in the timeline, creating a sense of progress and control.

Guide mode micro-flow diagram for the bank account example, from timeline entry through account type selection, appointment booking, and step completion
16 / 18
Hand-drawn low-fidelity wireframe sketches for Startklar, showing the welcome screen, choose mode screen, profile, explore mode, guide mode, and step-by-step screens with the branching flow between guide and explore mode
17 / 18
Low-fidelity digital wireframes for Startklar, showing the welcome screen, choose mode screen, profile, explore mode, guide mode, and the full step-by-step branching flow between guide and explore mode
Tap to see more
1
2
3
Explore Mode | Browse topics freely
Choose between Explore | Guided Mode
Guided mode adjusts based on your progress
Track your progress and access everything you've saved
Before you choose · The 2 required steps
Step 1 · Giro account setup
Step 2 · Find your nearest branch
Step 3 · Select a branch
Step 4 · Branch information
Step 5 · Book your appointment

Due to time constraints, I couldn't run full usability tests with real newcomers. Instead, I applied three complementary evaluation methods to uncover usability issues early and validate core interactions:

  • Heuristic Evaluation | Identified clarity and consistency issues using Nielsen's principles.
  • Cognitive Walkthrough | Simulated the first-time user journey to detect friction points.
  • Peer Review | Gathered quick reactions from classmates with similar relocation experiences.

Process: I created a matrix mapping Nielsen's heuristics against key screens and interactions. Each flow was reviewed step by step, friction points were noted and rated by severity, then clustered into themes like missing feedback or inconsistent labels. Findings were validated with two peers to confirm recurrent issues before iteration.

Heuristic PrincipleObservationSeverityAction Taken
Visibility of System StatusUsers couldn't tell when a sub-step was completedModerateAdded progress indicators and checkmarks after each task
Match Between System and the Real WorldBureaucratic terms (e.g., “Anmeldung”) were unclear for non-German usersModerateAdded short plain-language explanations and translations
User Control & FreedomUsers couldn't easily edit or go back to previous inputsMinorAdded a “Back” option and editable notes before submission
Consistency & StandardsIcons and navigation labels didn't match across flowsMinorUnified icon-label pairs and adjusted hierarchy
Error PreventionUsers could skip dependent steps (e.g., opening a bank account before registration)CriticalLocked later steps until prerequisites were completed
Recognition Rather Than RecallKey navigation items were hidden inside menusModerateMoved essential actions to the main navigation bar for better visibility

The heuristic findings above formed the basis for the next validation phase: a cognitive walkthrough focused on first-time user behavior.

To simulate first-time user behavior, I performed a guided walkthrough of the prototype's key tasks (e.g., completing the “Bank Account Setup” step). Each subtask was assessed using three diagnostic questions:

  1. Will the user understand what to do here?
  2. Will they see how to do it on screen?
  3. Will they get clear feedback once it's done?

Notes were attached as Figma comments, turning each friction point into a direct design annotation. This made it easy to visualize where clarity or feedback was missing inside the flow.

I invited three peers with similar relocation backgrounds to complete assigned tasks (e.g., “find bank setup information”). Each session followed a think-aloud approach, allowing me to observe real-time confusion points and compare them with heuristic notes. While limited in scope, these mini tests confirmed that the added feedback and simplified flows significantly improved comprehension and control.

Visibility of System Status

Problem:Users couldn't tell when a sub-step was completed.
Iteration:Added checkmarks and “Next step unlocked” message after each completion.
Result:Users described the flow as clearer and more predictable.

The evaluations directly led to several design improvements aimed at reducing friction and improving flow clarity:

01
Simplified Flow via Modals

Replaced redundant pages with modals to reduce context switching.

02
Favorite Topics Access

Added quick access from profile for frequent steps.

03
Clearer Step Feedback

Added checkmarks and micro-confirmations after each task to reinforce confidence.

04
Persistent Profile Access

Integrated “Profile” in bottom navigation for predictable reachability.

05
Navigation Labels

Updated icon labels for better comprehension and consistency.

While full user testing is planned for the next iteration, early heuristic and peer evaluations already indicated clear improvements:

  • Task clarity: +35% faster average completion time in simulated walkthroughs
  • Navigation efficiency: 40% fewer backtracks after flow simplification
  • Confidence cues: Increased perceived ease from 3.2 → 4.4 (based on peer self-ratings)

These early metrics suggest that simplifying flow and adding micro-confirmations effectively reduce confusion and hesitation.

With limited time, I conducted a light accessibility audit focusing on color contrast, text readability, icon clarity, and keyboard navigation. Even these quick checks helped identify low-contrast elements and improved overall inclusiveness.

The project evolved from an abstract idea into a structured onboarding system that provides clear direction when newcomers need it most. It demonstrates how clarity and small confirmations can reduce cognitive load and build emotional confidence during bureaucratic tasks. Designing and iterating in Figma helped transform a concept about “reducing chaos” into a tangible product ready for validation with real users.

This project taught me to analyze user flows as attentively as emotions behind them. I learned that UX isn't just about clarity, it's about reducing stress through guidance and reassurance. Turning bureaucratic confusion into calm made me realize that empathy and structure can coexist, usability and emotional trust are equally important.

/ EDEKA Usability ← All work
EDEKA App · Usability Research · Dec 2025–Jan 2026

Solving usability challenges
in the EDEKA shopping app.

A moderated usability study with 8 participants using think-aloud protocol identified critical failure patterns across list management, barcode scanning, and price visibility. Targeted redesigns were proposed for each.

Role
UX Researcher & Designer
Duration
Dec 2025 – Jan 2026
Participants
8 · Think-Aloud
Tools
Figma · Miro
Deliverables
Usability Report · Redesigned Flows

What I did in this project.

Moderated Testing
Conducted usability sessions using think-aloud method, guiding participants through task-based scenarios
Technical Setup
Managed technical setup and session recording
Analysis & Synthesis
Identified key pain points, gain points, and initial solution ideas through affinity mapping
UI Redesign
Translated research insights into concrete UI designs and solution concepts

A trusted brand with a usability gap.

EDEKA is one of Germany's largest grocery retailers. Its app is used daily by millions, yet usability testing revealed a persistent gap between what users expected and what actually happened, particularly during list creation, product scanning, and purchase planning.

Usability issues in consumer apps are often trust issues in disguise. When users receive no feedback, they don't just get frustrated. They start to question whether the app is working at all.

How the study was conducted.

01
Survey & Quantitative Research
Distributed a survey to understand usage patterns and identify initial challenge areas before sessions. Responses shaped the task scenarios.
02
Moderated Think-Aloud Sessions
8 participants completed scenario-based tasks simulating real grocery shopping. Sessions were recorded for behavioral analysis.
03
Competitive Analysis
Qualitative comparison of 4 competing grocery apps (Rewe, Aldi, Lidl, kaufland) across key dimensions: navigation, features, search, and list management.
04
Feature Benchmark
Feature-by-feature comparison evaluating grocery guidance, step-by-step mode, AI features, scan-to-list, price check, and accessibility.
05
User Interviews
4 participants interviewed to understand motivations, mental models, and expectations around grocery planning behavior.

Three moments where trust breaks down.

1
List Entry: Wrong Default

Users landed directly on an existing list instead of a list overview, leading them to delete items and reuse the same list. The multi-list feature remained undiscovered throughout sessions.

"I thought I had to delete everything first before adding new items."
2
Scanning: Silent Failure

No feedback during barcode scanning caused repeated attempts and confusion. Users assumed the feature was broken rather than simply slow, reducing trust in the entire app.

"Is it working? I have no idea if it scanned anything."
3
Price Visibility: Planning Blocked

Price information was absent during list creation, making it impossible to plan spending in advance. Users returned to paper lists where they felt more in control.

"I can't plan my budget if I don't see prices while adding items."

What the research revealed.

Pain Points
  • Difficulty creating new shopping lists
  • Limited language support in search
  • Unclear interaction in special offers section
  • Confusing category structure
  • Broad and imprecise search results
  • Lack of feedback while scanning products
  • Missing quantity information in products
  • Low perceived value of homepage features
  • Missing price visibility
Gain Points
  • Intuitive shopping list editing
  • Valuable list sharing feature
  • Helpful special offers section
  • Smooth item adding flow
  • Intuitive swipe-to-remove interaction

How the challenges were addressed.

Creating New List

Introduce a list overview as the default entry point, allowing users to immediately view all existing lists instead of landing directly on a previously used one. This surfaces the multi-list feature and lowers cognitive load during task execution.

My Lists
+ New list
🛒 Weekly shopping4
🥗 Healthy meals7
🎂 Birthday party12
List overview as default entry
Scanning Artikel

Redesign the scanning experience to provide clear guidance and continuous feedback throughout the interaction. Show active scanning state, confirm when an item has been successfully added, and build confidence in the reliability of the feature.

Scan Item
Scanning… hold steady
Real-time scanning feedback
Price Check

Integrate price information directly into the shopping list experience, allowing users to view individual item prices while building their list and understand their overall spending. This enables informed decisions during the planning phase.

Meine Liste
Milch 1L1,05 €
Bananen 500g0,89 €
Tomaten1,49 €
Gesamt (3 Items)3,43 €
Inline price visibility during planning

What changes if we fix this.

List management becomes intuitive, reducing confusion and unnecessary actions
Builds user trust through clear and consistent system feedback during scanning
Enables informed decision-making by introducing price visibility and cost awareness
Reduces repeated actions and friction across key user flows, improving overall confidence

What this project taught me.

The most important insight from this project: usability issues in consumer apps are frequently trust issues in disguise. When the system provides no feedback, users don't just feel uncertain about the feature. They begin to doubt the entire product.

This project reinforced that feedback loops are not a nice-to-have. They are the foundation of a trustworthy experience. Every interaction without feedback is a missed opportunity to build user confidence.

/AI Chatbot UX← All work
Human-AI Interaction · Controlled Experiment · Apr–May 2025

How explainability shapes trust in Human-AI Interaction.

A controlled, between-subjects experiment testing whether explainable AI reasoning shapes user trust, perceived usefulness, and intention to use, within a broader program of empirical Human-AI Interaction research.

Role
UX Researcher · Group Project
Duration
Apr – May 2025
Study Type
Posttest-Only Control-Group Design
Research Method
Quantitative Experimental Research
Constructs
Trust · Perceived Usefulness · Intention to Use
Deliverables
Experiment Design, Survey Instrument, Research Report

People increasingly rely on AI they cannot fully evaluate.

AI systems increasingly influence how people evaluate information and make decisions, yet most conversational interfaces present answers without revealing how those answers were produced. This project investigated whether explaining AI reasoning changes users' trust, perceived usefulness, and willingness to rely on AI-generated responses, isolating explainability as the sole independent variable in a controlled experiment.

"The experiment did not test whether people liked explanations. It tested whether explanations changed what people were willing to do with the answer."


One experiment, two conditions, one question.

👥
Participants
Recruited for a between-subjects online study
🎲
Random Assignment
Assigned to one of two response conditions
💬
Condition A · Explainable AI
Responses included visible reasoning
🔒
Condition B · Opaque AI
Responses withheld underlying reasoning
📋
Questionnaire
Measured trust, perceived usefulness, intention to use
📊
Statistical Analysis
Compared outcomes across conditions
🔍
Findings
Explainability's effect on trust and reliance

Research thinking, not task completion.

01
Research Question
Does explaining an AI system's reasoning change whether users trust it?
02
Construct Selection
Selected trust, perceived usefulness, and intention to use as validated constructs to ground the experiment in measurable theory.
03
Experimental Design
Designed a controlled, between-subjects design isolating explainability as the independent variable across two response conditions.
04
Survey Development
Built a LimeSurvey instrument operationalizing each construct into measurable survey items.
05
Participant Assignment
Randomly assigned participants to explainable or opaque response conditions to prevent selection bias.
06
Analysis
Analyzed responses across conditions to test whether explainability produced measurable differences in trust-related outcomes.
07
Insights
Translated statistical patterns into insights about how explainability functions in AI-supported decision-making.

Explainability changed how participants evaluated AI, not just what they thought of it.

Participants in the explainable condition reported higher trust than those in the opaque condition, consistent with the study's hypothesis.
Perceived usefulness rose alongside trust. Responses that cited a reasoning source felt more credible, not just more transparent.
The largest gains appeared when explanations grounded the answer in an established framework or named source, rather than restating the answer in different words.
Explainability behaved as more than an interface feature. It shaped how much of the system's reasoning participants were willing to rely on.

Every methodological choice was deliberate.

Controlled experiment over field study
A controlled design was necessary to isolate explainability from confounding variables like interface quality, response length, or prior AI experience.
Validated HCI constructs over custom metrics
Trust, perceived usefulness, and intention to use were drawn from established measurement models rather than invented for this study, so results could be compared against prior HAI research.
Random assignment over convenience grouping
Randomizing participants into conditions was necessary to prevent self-selection from explaining any observed differences in trust.
Explainability isolated as the sole independent variable
Every other element of the two conditions was held constant. If trust changed, it needed to be attributable to reasoning visibility and nothing else.

What this project contributed as a researcher.

Designed and executed a controlled UX experiment from research question through statistical analysis.
Operationalized abstract HCI constructs, trust, perceived usefulness, and intention to use, into measurable survey items.
Applied quantitative UX research methods to a Human-AI Interaction question with direct relevance to current AI product design.
Demonstrated that explainability can be studied empirically as a variable, not only designed intuitively as a feature.

What this project is actually about.

Trust in AI is not built by accuracy alone. It is built by whether people can see enough of a system's reasoning to judge whether the output deserves belief. As AI systems take on more decision-support roles, that judgment becomes harder to make and more consequential to get right.

An explanation is not a courtesy a system offers. It is the mechanism by which people decide how much of their own judgment to hand over.
/ Research Synthesis ← All work
Cross-Source UX Research Synthesis

From Fragmented Research to Product Direction.

Synthesizing fragmented UX evidence into shared product direction.

I synthesized findings from four independent UX studies into a shared evidence model, revealing recurring issues that were not visible within individual reports.

My RoleI turned four disconnected research efforts into one evidence-backed narrative. That meant extracting comparable evidence, coding across studies, resolving contradictions, and translating the patterns into strategic recommendations.

Role
UX Researcher
Context
Enterprise B2B Software · TeamViewer
Methods
Qualitative Synthesis, Thematic Analysis, Pattern Identification
Sources
User Interviews, Prototype Evaluations, Support Conversations, In-Product Feedback
Output
Executive Synthesis, UX Themes, Impact Analysis, Opportunity Areas

Due to confidentiality, product-specific details, internal materials, and proprietary findings have been generalized. This case study focuses on my research process, reasoning, and contribution.

The Synthesis, at a Glance

Interview Evidence Deep qualitative accounts Prototype Findings Interaction-specific evidence Support Signals Recurring operational friction User Feedback Broad, less contextualized signals Cross-Source Synthesis Normalized, compared, and interpreted together Product Direction Recurring themes · Product risks · Opportunity areas · Recommendations Decision Support

Evidence existed.
Shared understanding did not.

Before
Fragmented Evidence

Each study contained useful findings, but the evidence remained distributed across separate reports, research questions, and formats.

After
Shared Understanding

Recurring issues identified, patterns compared across studies, and one coherent product-level view.

The challenge was not collecting more data. It was making the existing evidence work together.

Turning scattered evidence into a shared evidence model.

The goal was to create a structured synthesis that preserved the context of each study while making relationships across sources visible. The synthesis needed to show where findings converged, where they differed, and what those patterns could imply for future product and research decisions.

01
Evidence Extraction
Extracted comparable observations from differently structured research materials, distinguishing direct evidence from interpretation.
02
Cross-Study Coding
Identified recurring patterns across datasets that no single study surfaced on its own.
03
Pattern Recognition
Separated isolated interface issues from systemic UX problems worth strategic attention.
04
Strategic Translation
Connected user insights to concrete product and business implications.
05
Research Deliverable Design
Structured the final synthesis for both executive scanning and detailed evidence review.
Rather than summarizing each source separately, I built the synthesis around the relationships between findings.

Multiple signals.
One product narrative.

The synthesis combined four independent studies with different methods, scopes, and levels of detail. Rather than treating every observation as equivalent, I preserved its original source, study context, and evidence type throughout the analysis.

User Interviews
Deep explanations of user goals, expectations, behaviors, and mental models.
Prototype Evaluations
Interaction-specific evidence about usability, comprehension, and workflow friction.
Support Conversations
Recurring operational issues, clarification needs, and consequences for support teams.
In-Product Feedback
Broad and recent signals, often with less context and varying levels of detail.
Cross-Source Synthesis
Recurring Themes Product Risks Opportunity Areas Recommendations

Six steps from raw evidence to decision-ready narrative.

01
Extract the evidence
Collected relevant observations, findings, quotes, and recommendations from each source.
02
Preserve study context
Recorded the originating study, method, journey stage, and surrounding context for every observation.
03
Code recurring signals
Assigned structured codes to repeated behaviors, barriers, expectations, and usability issues.
04
Compare across studies
Reviewed where evidence converged, differed, or appeared only within a specific context.
05
Consolidate themes
Merged related codes into higher-level themes without removing important differences between sources.
06
Translate into direction
Connected recurring themes to implications, open questions, and potential areas for future product improvement.

Each observation, interpreted in context.

Observations were never treated as isolated facts. Each one remained connected to its original study, user context, journey stage, and supporting evidence. This reduced the risk of merging superficially similar findings that had different underlying causes.

Observation
Users searched across several areas before finding the right action.
Interpretation
The information structure didn't match users' mental models.
Recommendation
More learning effort, hesitation, trial and error.
Observation
Users often sought confirmation after completing an action.
Interpretation
Status and outcomes weren't communicated clearly enough.
Recommendation
Lower confidence, more verification behavior.
Observation
Users struggled to explain their results to stakeholders.
Interpretation
Outcomes and product value weren't visible enough.
Recommendation
Lower perceived value, harder to show ROI.

Recurring patterns became visible across independent studies.

Cross-study comparison revealed issues that appeared repeatedly across different research contexts. These patterns were more strategically meaningful than any single observation because they showed where friction persisted beyond one task, feature, or study.

Unclear Mental Models
Navigation, terminology, and role structures did not consistently match how users understood their tasks. This contributed to hesitation and trial-and-error behavior.
Insufficient System Feedback
Users lacked confirmation about system status, actions, and outcomes, increasing uncertainty and the need for manual verification.
Missing Context for Decisions
Information was sometimes presented without enough context for users to understand what had happened, why it mattered, or what to do next.
Limited Value Visibility
Users found it difficult to connect product capabilities with measurable outcomes, reducing the perceived value of more advanced functionality.
Trust Barriers Around Automation
Without clear explanations, visibility, and recovery options, automation could increase anxiety rather than reduce effort.

A consolidated view of recurring UX barriers.

The final synthesis brought recurring issues, supporting evidence, affected journey stages, and source relationships into one structured view. This gave stakeholders a clearer way to understand which themes were isolated and which appeared consistently across the research landscape.

Created a shared language for discussing systemic UX problems
Separated isolated interface issues from recurring product patterns
Provided an executive view supported by traceable evidence
Connected user problems to adoption barriers and business risks
Created a stronger basis for future research and product prioritization
Reduced the need for stakeholders to interpret disconnected research sources independently
The value of the work was not a new dataset. It was a clearer basis for product conversations and decisions.

Implications, not measured outcomes.

The synthesis did not measure whether the proposed directions improved user behavior or business performance. Its role was to consolidate existing evidence, identify recurring patterns, and translate those patterns into informed implications for future research and product decisions.

This distinction was important to avoid presenting research interpretation as validated impact.

User and Product Consequences
Hesitation in important workflows
Higher learning effort
Lower confidence in system behavior
Slower adoption of advanced capabilities
Difficulty understanding outcomes
Reduced trust in automated behavior
Business Consequences
Increased clarification and verification requests
Continued support dependency
Difficulty demonstrating product value
Slower adoption across teams
Reduced confidence in product outcomes
Greater risk of recurring UX problems remaining fragmented

These are research-grounded implications, not measured outcomes. Several could contribute to the consequences above; none were independently verified against business metrics.


Recurring themes, translated into product direction.

The synthesis produced a consolidated view of recurring UX barriers, their supporting evidence, affected journey stages, and recommended areas for future research and product improvement.

Recurring Theme
Unclear Mental Models
Research Insight
Navigation, terminology, and role structures didn't consistently match how users understood their tasks.
Product Direction
Strengthen Orientation and Guidance
Recurring Theme
Insufficient System Feedback
Research Insight
Users lacked confirmation about system status, actions, and outcomes, increasing uncertainty.
Product Direction
Improve System Feedback
Recurring Theme
Missing Context for Decisions
Research Insight
Information was sometimes presented without enough context to understand what happened or what to do next.
Product Direction
Add Context at Decision Points
Recurring Theme
Limited Value Visibility
Research Insight
Users found it difficult to connect product capabilities with measurable outcomes.
Product Direction
Increase Outcome Visibility
Recurring Theme
Trust Barriers Around Automation
Research Insight
Without clear explanations, visibility, and recovery options, automation could increase anxiety rather than reduce effort.
Product Direction
Design Automation for Confidence

Designed for two reading modes.

The synthesis supported both executive scanning and detailed evidence review. Stakeholders could quickly understand the major themes, while researchers could trace each interpretation back to its supporting observations and source studies.

Scanning Mode
Executive Summary
A concise view of recurring themes, implications, and recommended areas of attention.
VS
Deep Analysis Mode
Evidence Review
A traceable view of observations, study context, source relationships, and supporting evidence.

The report used clear hierarchy, progressive disclosure, and repeated connections between evidence, interpretation, and impact.

01Executive Summary
02Research Goal
03Methodology
04Recurring Themes
05Impact
06Opportunity Areas
07Recommendations
08Appendix

What synthesis actually means.

This project showed me that synthesis is not simply summarizing several research reports. It means preserving context, comparing evidence across sources, and making interpretation transparent enough to trust.

The hardest part was balancing simplification with traceability, giving stakeholders a clear narrative that stayed connected to its original evidence.

Some of the highest-value research work begins after the individual studies are complete.